So I’m riding along in my automobile, listening to talk radio, preferably talk that is not too blatantly full of itself.

And the familiar commercial comes on. The voice is all smooth and soothe, so right you can almost hear the gentle waves breaking in the background. It’s a clear, even, American voice.

“Ever fill like something is missing in your life, that there is a void you’ve been unable to fill?” That was pretty much the blurb, the commercial ad. And I waited, expecting something like “Brought To You By The Church of the Latter Days Saints,” or “Jehovah’s Witnesses” or even “The New Upbeat Ministry of the Pierced and Tattooed.” Something like that. But not this time.

“Please visit,” the abbreviated pitch closed, "www.whyislam.org".
I was taken aback. I drive around a bit in my work, so I listen to a lot of talk radio. I can summarize the views and styles of such media luminaries as Rush, Bob Larsen, and Dr. Laura. I can pass as their advocates, parrot their philosophies and pet peeves to a fair degree.

But this was new. Those on the right had been warning of just this sort of Madison Avenue terrorism for a couple of years now, but this was the softest of blows. Social engineering at its best, audio jujitsu that turns the strength of the adversary upon itself, in this case the freedom of speech.

I went to www.whyislam.com to see if I could capture the radio ad. There are two radio ads listed there, but both of them mention Islam in the message, about how it’s the fastest growing religion in the world, about how it’s as American as family, and apple pie, but this brief bit wasn’t there. This one never talked about Islam except when naming the web page.

I didn’t really look at the web page anymore than I read the “Watchtower” that’s left on my screen door. I thank the one true god that I don’t care. But I do worry for the youth, whose minds are like pizza dough ready to be rolled and crimped by those who would take away my tequila, my “Family Guy”, and replace them if they could with Islamic American family values.